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The Evolution of Service Science
by Jenni Aranko and Ainokaisa Kostamo This blog post examines the evolution of Service Science which aims to be a new, interdisciplinary approach to study and innovate in service. First we’ll examine...
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Service-dominant logic in business models – a workshop with Professor Vargo
Written by Katri Ojasalo The two trending phrases in academic and business conversations are “service-dominant logic” (SDL) and “business model canvas” (BMC). Is there a connection between them? Or are...
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Master Thesis: Empowering Child Sponsorship with Service-Dominant Logic
Child Sponsorship is highly motivational form of regular giving. Largest child sponsorship organizations in Finland are currently Plan, World Vision and Fida. Picture taken from Fida’s project in...
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Traditional media is merging with social
I recently attended a doctoral thesis defense of Anna Viljakainen, who has been studying the shift from goods dominant logic (GDL) to service dominant logic (SDL) in the Nordic media industry. Anna...
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